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Icon Developments, a subsidiary of Japanese property and building big Kajima Company, is partnering with Sydney-based boutique developer Icon Oceania on a 229-key hotel in Sydney’s CBD.

The three way partnership is making ready to lodge improvement plans for the 23-storey, AUD265 million project within the Australian metropolis.

‘Vertigo’ first

Tapping into town’s tightly held hotel market and the rising boutique lodging sector, plans name for a rooftop bar and infinity pool with expansive metropolis and Darling Harbour views, spacious heritage suites and an Australian-first ‘Vertigo Suite’ that includes a clear glass ground.

Designed by SJB Architects, the blueprint attracts on the location’s movie business historical past. Situated at 499 Kent Avenue, it’s house to the heritage-listed RCA Home, which was purpose-built in 1936 because the Sydney distribution headquarters and movie alternate for what’s now Common Studios.

Proposed timeline

Pending planning approval, building is slated to start in 2024, with the hotel to open in 2026.

Hotel consultants Dransfield Motels & Resorts has been conducting an operator choice course of. MD Dean Dransfield revealed: “We’ve got been impressed by the unbelievable stage of operator curiosity in reworking and decoding this website, recognising this distinctive alternative and the persevering with scarcity of high quality authorised websites in Sydney. It has exceeded our preliminary expectations.”

Australian debut

499 Kent Avenue shall be Icon Growth’s first hotel undertaking within the Australian market. Chief govt Matthew Bourke mentioned: “The undertaking unlocks an thrilling alternative to introduce a brand new way of life hotel model into the Sydney market.

“We’re delighted to accomplice with Icon Oceania in delivering a brand new hotel to Sydney and unlocking a premium providing at this excellent location. Our imaginative and prescient is for this property to turn into a hotel of selection for company, leisure and occasion friends within the strong-performing Sydney market.”

Life-style hotel at scale

Icon Oceania MD Nico Tjen commented: “The hotel signifies the following era of experiential bespoke hotel choices delivered on a grander magnitude.

“In Sydney, there’s been a powerful reception to motels that commemorate the native tradition and environment to ship one-of-a-kind experiences. At 229 keys, we’re hitting a candy spot that enables us to take the true essence of a way of life hotel and ship it at scale.

“We reside in a social media world the place individuals chase experiences and create Instagram reminiscences — our hotel is not only a spot to remain however a spot that creates reminiscences to final a lifetime.”

Historical past and future celebration

SJB director Adam Haddow added: “SJB is extremely excited to be partnering with Icon Oceania & Icon Kajima to ship a singular way of life providing.

“The structure and inside design of the hotel celebrates town’s historical past and future – connecting it to its wealthy indigenous and colonial previous whereas creating an area for individuals to have fun their lives. The constructing will make a singular contribution to the material of town, there shall be pleasure and delight and a boutique luxurious providing that the Sydney hotel scene actually lacks.”


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