Celebrate 4/20 with BARK’s Special Collection: For Pup Paraphernalia Lovers!

As the cannabis culture grows, it’s not just for humans anymore. This year, BARK, the renowned global omnichannel dog brand, is once again bringing joy to our furry friends with its innovative and playful 4/20 collection. For the past five years, BARK has been at the forefront of integrating dog-friendly products with the quirky, fun elements of cannabis culture, establishing itself as a top choice for dog parents wanting to celebrate the holiday in style.

BARK’s 4/20-Themed Collection Returns

This year’s collection is specially designed for both new and existing BarkBox and Super Chewer subscribers. With a limited-time offer, new customers can snag their first box for the budget-friendly price of $4.20 when they sign up for a six- or twelve-month plan.

BarkBox subscribers can look forward to receiving fun and collectible toys like the original plush B-O-N-G-O and the Apple of My High, both filled with fluffy materials and squeakers. On the other hand, Super Chewer subscribers can enjoy more durable options for those aggressive chewers, including the Snack-Packed Bong that dispenses treats and Munchie the Bear, who comes tucked away in a playful 420mg SALIVA baggie.

Exclusive Products and Festive Bundles

In addition to the special subscription box offerings, BARK has rolled out a range of a la carte products inspired by the 4/20 vibe. The Best Buds Bundle features a trendy tie-dye bandana and the whimsical Foggy Green Giant dog toy, available exclusively at barkshop.com. Moreover, dog owners can delight their pets with the Crunchy Munchies Beef Liver Dog Food Topper, designed to enhance the flavor and enjoyment of mealtime.

A Proven Hit Among Dog Parents

The concept of 4/20-themed dog toys initially hit the market in 2020, and it was met with unprecedented enthusiasm from dog lovers. In just 24 hours of the launch, the products sold out completely, indicating a high demand and excitement that could compete with traditional retail peaks like Black Friday. “When we first launched 4/20 toys in 2020, there was instant excitement among dog parents, resulting in one of our biggest sales days ever – surpassing the previous Black Friday with three times more sales,” said Dave Stangle, VP of Brand Marketing at BARK.

Fast forward to the present, and the toys have transcended mere novelties, becoming regular top-sellers that resonate with dog owners looking for unique ways to celebrate their love for dogs and cannabis culture. Stangle noted, “Four years later, these toys remain popular, offering a weed-inspired toy or treat for every kind of dog and playstyle.”

How to Get Involved

Dog owners can explore the vibrant collection and additional products available for sale by visiting bark.co. Take this special occasion as an opportunity to join the community of dog lovers who appreciate fun, quirky, and culturally relevant products that keep tails wagging and spirits high.

Conclusion

BARK continues to innovate and delight pet parents and their furry friends alike each 4/20. Whether you’re a new subscriber or an existing customer, there’s something in the collection for every dog and their unique playstyle. Connect with the quirky side of pet care and help your pooch join in on the fun!