Curaleaf Holdings Launches ‘Select Essentials’ Line


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WAKEFIELD, Mass. – Curaleaf Holdings, Inc. (CSE: CURA) (OTCQX: CURLF) (“Curaleaf” or the “Company”), a leading U.S. provider of consumer products in cannabis, today announced it is expanding its product portfolio with the launch of Select Essentials. Made with the brand’s notoriously high-potency distillate oil and rigorous testing standards, these 1g THC vape cartridges provide consumers with consistent, year-round access to the nation’s best-selling strain profiles at a best-in-market price.

Select Essentials will be available in California to start, and continue to roll out to dispensaries across Arizona, Nevada, and Colorado this spring. Select Essentials will provide consumers with dependable availability of the most in-demand strains at an economical price. Designed to embody Select’s “All Your Favorite Strains” mantra, Select Essentials provides consistent and calibrated flavor and potency by combining Select’s award-winning broad spectrum distillate with botanically-derived terpenes. The 1g offering typically yields about 150 – 300 puffs for the average person, and is therefore developed for a customer who is looking for a longer-lasting cartridge.

“Curaleaf is in the business of making premium cannabis products as accessible as possible to everyday patients and consumers, and Select Essentials fully exemplifies that mission,” said Joe Bayern, President of Curaleaf. “Essentials will serve as an option for consumers looking for the high standards Select is known for, at an accessible, every-day price point. We are proud to debut this affordable, dependable product line that will make the consumption experience even more accessible and inclusive.”

Select, known as America’s #1 Cannabis Oil Brand, has an array of products available in 17 states including Arizona, California, Colorado, Connecticut, Florida, Illinois, Maine, Massachusetts, Michigan, Maryland, New York, Nevada, Ohio, Oklahoma, Oregon, Pennsylvania, and Utah. The Essentials line will sit alongside premium vape offerings which include Select Elite, the brand’s premiere product with cannabis-infused terpenes, and Select Elite Live, an enhanced formula infused with live terpenes. Both Select Elite and Select Elite Live are offered in .5g and 1g offerings across the US.


About Curaleaf Holdings, Inc.

Curaleaf Holdings, Inc. (CSE: CURA) (OTCQX: CURLF) (“Curaleaf”) is a leading U.S. provider of consumer products in cannabis, with a mission to improve lives by providing clarity around cannabis and confidence around consumption. As a vertically integrated, high-growth cannabis operator known for quality, expertise and reliability, the company and its brands, including Curaleaf, Select and Grassroots, provide industry-leading service, product selection and accessibility across the medical and adult-use markets. Curaleaf currently operates in 23 states with 101 dispensaries, 23 cultivation sites and over 30 processing sites, and employs over 3,800 team members across the United States. Curaleaf is listed on the Canadian Securities Exchange under the symbol CURA and trades on the OTCQX market under the symbol CURLF. For more information please visit www.curaleaf.com


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